THE SPY WHO LOVED ME is a very mixed bag - good in parts, and excellent in places, but it's also overlong, with stretches of boredom and/or silliness. It's severely overrated - mostly by non-hardcore Bond fans, though, I've found. No way is it the best film of the series, or even close. Neither is one of the worst. It's a solid middle-of-the-pack outing that's somehow managed to acquire a glittering reputation (probably because it's undeniably the iconic image of the Moore era at its commercial peak).
Weeeell, I think that depends on individual taste and what one considers a hardcore or non-hardcore Bond fan is.

